Safe to Fail: Zappos
- Amber Case
- Mar 6, 2024
- 1 min read
Zappos wins on ease, 100%. The company made it so easy to return shoes that don’t fit that people felt safe to order multiple options to try at home.
VI. Technology should work even when
it fails.
Consider multiple stages to failure–from a usable state, to complete breakdown. Preserve the features that matter most, and include analog backup systems to extend functionality when primary power or connectivity is lost.
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